Twitter users in India woke up to a mysterious tweet by Elon Musk on Sunday morning. The billionaire asked people to prepare to say goodbye to the beloved Twitter logo and gradually, ‘all the birds’ as a rebranding of the micro-blogging was going to take place soon. Even though such a move came out of the blue, it surely wasn’t unexpected as rumours of Musk planning a full rebrand of Twitter had been floating on the internet for quite some time.
Twitter’s rebranding into X has already begun, and the social media site’s official handle no longer has changed its display name to ‘X’. The iconic blue bird logo in the profile picture has also been replaced by X and the handle’s bio has also been tweaked.
With X, Musk is hoping to create a super app of sorts that can do a lot more than merely being a social media platform for interactions.
So what is happening at Twitter and why is Musk rebranding it to X? Here is the full story, in five points.
