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Public interest journalism can be saved when the big digital platforms and news media organizations come together and join hands. This was the undercurrent as an eclectic panel presented their views during a webinar on ‘Decoding the Publisher-Platform Relationship’ on Friday. The discussion was part of the DNPA (Digital News Publishers Association) Dialogues presented by e4m.
The dialogue revolved around how an ideal relationship can be forged between news publishers and big tech platforms in rebuilding the business of journalism. The panelists also deliberated on solutions to bring about a consensus between digital platforms and news organizations. Speakers underlined the role of competition regulators in ironing out differences between tech companies and news publishers on matters of revenue-sharing and transparency. They discussed ways to bring about fairness in publisher-platform relationship.
The intricacies of Australia’s News Media Bargaining Code, which was rolled out last year, were also highlighted.