The Twitter Blue subscription is relaunching today, December 12. The revamped Twitter Blue will allow users to get the Blue verification mark, which was earlier restricted to celebrities, journalists, and select personalities. Twitter had earlier said that people who are already verified would need to pay for the Blue subscription to retain their blue badge. The Blue subscription will cost $8 (roughly Rs 660) for the web platform and $11 (roughly Rs 900) for iPhones. It is priced higher on Apple’s platforms to compensate for the 30 per cent fee app developers pay to the Apple App Store.